H E R I T A G 3 is a proudly South African female-owned luxury brand that specialises in high quality, affordable investment pieces inspired by elegant formalwear, streetwear and smart leisure for men and women. 

The aim is to create a timeless, sustainable and functional wardrobe filled with quality, elevated and premium items that’ll last for years to come.

Behind the name 

The Founder, Sumaiyah wanted to create a platform for like-minded people to come together and bond through fashion, interiors, food, art and a love for all things luxurious thus creating a H E R I T A G 3. A community & space filled with creativity, stories, passion, magic and … fashion!

Timeless. Tailored. Elegant.

We desire to make everyday items more special while simultaneously creating a platform for elegant formalwear to become more accessible. As we are transitioning towards a more versatile and attentive lifestyle, and becoming more environmentally conscious, (yes, your girl cares about the planet!), fashion is moving towards the mindset of less is more and minimal wardrobes. It’s all about replacing a closet full of seasonal clothing provided by fast fashion retailers to a classic closet that provides timeless and investment pieces worth every penny without breaking the bank.

Investment Pieces

We love using the term ‘investment pieces’ because of the quality and craftmanship that goes into each piece. At H E R I T A G 3, we believe that a piece of clothing can last a lifetime with the proper love and care, and become heirlooms worthy of being passed on. 

High Craftsmanship and Quality

Design priorities consider comfort, sophistication, elegant fluidity and classic and architectural tailoring. 

Each outfit is designed with a youthful and relaxed approach that offers easy formality and multifunctional uses for an appealing mix of practicality and playfulness. This allows adaptability for work, living, streetwear and rest. Our designs take a completely luxe direction via a thorough selection of the finest, quality fabric and a simple, solid colour palette.

Each outfit is created with love, care, passion, time & attention to detail. 

Sustainability

ETHICAL IS THE NEW BLACK! It’s time to skip the plastic and save the planet! One of the goals of H E R I T A G 3 is to make sustainability a lifestyle instead of an obligation, while simultaneously striving for transparency & authenticity. Sustainability has led us to rethink the entire fashion system and the environmental impacts it causes, therefore abandoning the unsustainable, seasonal rhythm of the industry will in turn promote longevity and quality to items which Heritag3 strives for. The focus on timeless, investment and hybrid pieces mean that the clothes have a longer lifespan. This gives the brand time to form a creative thought and align the clothing with actual customer demand.

We want our consumers to wear clothing that tells a real story and to invest in what they believe in. 

Community

The entire concept of  H E R I T A G 3 is based on community. This brand is about the people and specifically for the people. It’s about inspiring others through all our creations and stories, changing mindsets and creating something wholesome and beautiful filled with passion, magic and fashion!

Hosting 

Sharing our love for food & doing our part in food security! Our ‘Thank You’ cards are made out of seeded paper that grows into basil leaves once taken care of. ‘Hosting with H E R I T A G 3’ will serve as a platform for sharing the most delicious recipes using the basil leaves that grow from our ‘Thank You’ cards.

Socials –  Instagram: @heritag3_home

 Tik Tok: @heritag3_

This H E R I T A G 3 does not exist and will not move forward without always advocating for justice. We will always stand with the oppressed. 

Free Palestine. Free all the Oppressed!